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We're a California-based company with a vision for positively touching the lives of our customers. Living in a sunny beach town, we know the risks UV radiation poses to our friends and family, and we know that they don't like wearing the current watery, white, greasy sunscreens on the market.
Our four co-founders developed Sonrei, a translucent gel-based sunscreen, because we believe that a sunscreen that feels good and looks good is a sunscreen that will do good. After all, the best sunscreen is the one you'll want to wear.
We named our brand Sonrei from the Spanish verb for smile, "sonreir," because we know our sunscreen will leave our customers grinning.
As an eco-spirited brand, our values are deeply rooted in the environment and benefitting others. We’re committed to quality, efficacy, and developing products with "environmental artistry." Sonrei sunscreens are vegan-friendly, reef-friendly, and formulated in the United States so we can have confidence over the ethics of our supply chain. What's more, we've committed 1% of our revenue toward environment stewardship by partnering with 1% For The Planet.
A majority of our founding team has either Brazilian or Indian roots, so for years we've dealt with the frustration that is applying white sunscreen to darker skin. Not only does our transparent gel-based formula feel good going on your skin, but it'll look good, too: Sonrei's clear gel dries transparent quickly after application and won't leave a visible residue like conventional sunscreens do.
Because your sunscreen should work behind the scenes, not be seen.
Take it from us – being outside makes the soul come alive. Whether your idea of a good time involves a walk, a dock, or climbing chalk, we've formulated Sonrei to keep up with the sweatiest of our outdoor activities. Our organogel formulation is water and sweat resistant for 80 minutes, whether your doggy-paddling at the lake or at the crux of the boulder you've been sessioning.
Make your skin and mother earth smile. Buy Sonrei today.
